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Founder-story archive · · 58 seconds

Xiaomi and electric vehicles

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Timestamped caption record

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  1. 0:00This man's company was accused of theft
  2. 0:01by Apple's Jony Ive. In 2025, his first
  3. 0:04car out-sold Tesla's Model 3 in China.
  4. 0:06Meet Lei Jun, founder of Xiaomi. In
  5. 0:082011, his first phone sold online at a
  6. 0:11thin margin. Critics said Xiaomi copied
  7. 0:13Apple. Ive called it lazy. In 2021, he
  8. 0:15announced his last big bet, $10 billion
  9. 0:18on electric cars. He had never built a
  10. 0:19car. Xiaomi built its own factory in
  11. 0:21Beijing. In February 2024, Apple shut
  12. 0:24down its own car project. A month later,
  13. 0:26Xiaomi launched the SU7, priced below
  14. 0:28the Model 3. Nearly 89,000 orders came
  15. 0:31in a day. In 2025, it sold 258,000 SU7s
  16. 0:35in China, more [music] than the Model 3.
  17. 0:37Then came the crashes. In March 2025,
  18. 0:39three students died in an SU7 [music]
  19. 0:41after assisted driving handed back
  20. 0:42control. Xiaomi recalled 117,000 cars.
  21. 0:46This year, deliveries are behind target
  22. 0:48and the car [music] unit is losing money
  23. 0:49again. Ive called it theft. Apple's car
  24. 0:51never shipped. Xiaomi's did.
  25. 0:54Follow Vibe Economics for more.
Original publication and evidence scope

Original YouTube title: “Ive called Xiaomi theft. In China, its car beat the Model 3.”. The original title may contain claims not confirmed by this companion.

Upload date, duration and captions were retrieved from the public YouTube record on 2026-10-16. Dates are day-level, not an asserted exact upload time. Market values, audience totals and references to “today” belong to the original publication context.

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