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Dana White and the UFC
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Timestamped caption record
Automatically generated captions, reproduced as a record of the video—not as independently verified reporting. Timestamp links open the relevant point on YouTube.
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- 0:00This guy and two casino brothers bought
- 0:01a sport John McCain called human
- 0:03cockfighting. They paid $2 million.
- 0:05Today Paramount pays 7.7 billion to
- 0:07stream it. Meet Dana White, president of
- 0:09the UFC. He trained boxers in Las Vegas.
- 0:11The Fertittas ran casinos. They bought
- 0:13the UFC in 2001 and lost tens of
- 0:16millions. By 2004 they say they wanted
- 0:18out. Every TV network said no. So they
- 0:21paid about $10 million to make their own
- 0:23reality show, The Ultimate Fighter, and
- 0:24gave it to Spike TV. The finale, Griffin
- 0:27versus Bonnar, drew 2.6 million viewers.
- 0:29Free TV sold the pay-per-views. In 2016
- 0:31they sold the UFC for about $4 billion.
- 0:34Then it merged with WWE into a $21
- 0:36billion company. In 2026 the UFC fought
- 0:39at the White House, bought for $2
- 0:40million.
- 0:41>> [music]
- 0:42>> Follow Vibe Economics for more.
Original publication and evidence scope
Original YouTube title: “Bought for two million. Now Paramount pays 7.7 billion.”. The original title may contain claims not confirmed by this companion.
Upload date, duration and captions were retrieved from the public YouTube record on 2026-10-16. Dates are day-level, not an asserted exact upload time. Market values, audience totals and references to “today” belong to the original publication context.
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